BroadcastAsia Boosts Animation focus

Organizers of the BroadcastAsia TV market in Singapore announced that they will increase the presence of computer graphics and animation for the 2007 event, taking place June 19-22. For the first time in its 12-year history, the expo will add extra floor space to accommodate this new focus and more than 80% of the exhibition space has already been booked.

‘This is in keeping with market trends and especially across Asia, where the animation industry is set to grow to epic proportions,’ says Stephen Tan, chief exec for organizer Singapore Exhibition Services.

In 2006, BroadcastAsia was housed in halls 7 & 8 at the Singapore Expo. This year, the event will also take up half of hall 9 for the ComGraphics&Animation2007 exhibition show floor, which will be divided into four distinct physical areas. At the Recruitment Zone, aspiring digital artists can speak with company recruiters’ land representatives from various leading educational institutions. Meanwhile, the Interactive Zone will allow visitors to engage in hands-on demos and get up close with the latest technologies. The Exhibitors’ Tech Talk Zone will offer insights and knowledge on CG and Interactive Digital Media techniques and trends, and selected animation entries and award winning productions will be seen in the Animation Screening & Digital Art Gallery.

Conference sessions and artist workshops will also be held in conjunction with the exhibition, which will play host to the annual Comgraph Competition, organized by ACM SIGGRAPH Singapore.

BroadcastAsia2007 incorporates ProfessionalAudioTechnology2007 and is held in conjunction with InteractiveDME, CommunicAsia2007 and Enterprise IT2007. For more information, go to www.broadcast-asia.com