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Black Logic Spaces Out for Nick and Jimmy Neutron


Black Logic Spaces Out for Nick and Jimmy Neutron

Black Logic teamed up again with Nickelodeon to turn out a fourth spot promoting the network’s popular show, Jimmy Neutron and related merchandising. For “Alien Invasion,” which highlights the show’s line of Hyper-glow clothing and accessories, Black Logic created 3D animation involving an imposing spaceship and a laser-beam effect and composited it into the spot’s live-action footage.

Promoting Hyper-glow T-shirts, light-up rocket shoes, light-up backpacks, Hyper-glow watches and Hyper-glow room gear, the spot involves kids getting their Jimmy Neutron items zapped by a spaceship. As the items glow from the blast, the spaceship takes off into space, revealing a Jimmy Neutron logo emblazoned over the rear.

After talking extensively and viewing storyboards with Nickelodeon producer and director John Papola, Black Logic’s director of visual effects, Doug Johnson, began designing the spaceship. Johnson and designer David Zung worked out a perfect balance between the ominous nature of an alien craft and the lightheartedness of the children’s show.

Once Papola approved the design, Black Logic visual effects artist Kuan Lin modeled the spaceship entirely in 3D using Maya. Visual effects artist Andrew Dayton then performed the compositing in After Effects. The green electrical beam effect was created mostly through compositing as well. Visual effects artist Julio Soto also built a few key elements in Maya and then handled the compositing in After Effects to attain the final look.

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