Just in time for the Memorial weekend, fanboy favorite Bryan Singer announced...
Posts from category "Licensing"
Italian trans-media company Atlantyca Entertainment has been appointed by leading European producer/distributor Millimages as the exclusive licensing agent in Italy for its charming new toon star, Mouk. Atlantyca’s CEO Claudia Mazzucco announced the agreement, which was finalized at this year’s Licensing Show in Vegas and brokered by Atlantyca’s licensing manager [...]
Rovio Entertainment’s terribly addictive game Angry Birds won the Best Licensed Program of the Year award at this week’s Licensing Expo in Las Vegas. The game, which has spawned a new animated series coming this fall, also won the Best Character/Toy Brand Program of the year and the Best Character [...]
Saban Brands has announced plans to reintroduce popular 1980s brand Popples, with a wide array of merchandise—including apparel, accessories, mobile and tablet apps, plush and more—set for Fall 2013. Further expansion of the refreshed franchise is set for Spring 2014 with new Popples characters and publishing, stationery, party goods, crafting [...]
We had the chance to visit the colorful Licensing Expo in Las Vegas this week, where thousands of our favorite animated and vfx-driven brands were basking in the limelight (June 12-14). As always, fans were able to take a look at what many of the big studios and smaller indies [...]
Los Moshi Monstruos are coming. Mind Candy has announced the launch of a new Spanish-language version of its popular virtual world franchise Moshi Monsters. The newly launched site (www.moshimonsters.es) is fully supported by native Spanish-speaking staff who understand the unique cultural references of the audience and can provide timely and [...]
Holy merchandising gold mine, Batman! It only took five decades, but Warner Bros. Consumer Products is finally launching a new licensing program based on the classic Batman TV series from the ’60s. Stores will offer related merchandising featuring episode photos, illustrated character art inspired by the series’ animated opening sequence, [...]
Italian production, distribution and licensing house Rainbow has secured a licensing partnership with toy giant Mattel for its new girls’ television series Mia and Me. Mattel joins international licensing partners Panini, Unilever Germany, Belltex, Ciementoni, Schmidt Spiele and Egmont in the property’s program, with consumer products set to launch this [...]
Classic Media has announced new consumer products partners and new Olivia merch set to debut this fall. The new partners including Just Play (Master Toy), Dalmatian Press, Chronicle Books and Publications International join a roster of 40-plus licensees for the beloved piglet created by children’s author Ian Falconer, who currently [...]
Unless you’re allergic to potassium, you have probably noticed one of DreamWorks Animation’s creative promotions for Madagascar 3: Europe’s Most Wanted already as Dole Fresh Fruit Co. is doling out 100 million specially branded bananas with Madagascar stickers to ripen in stores across the country. The “Go Bananas” promotional campaign [...]
This year marks the big 5-O for beloved characters the Berenstain Bears—who first appeared in Jan and Stan Berenstain’s illustrated children’s book The Big Honey Hunt in 1962. To date, over 300 books selling over 250 million copies have featured the Bears. The furry family made their toon debut on [...]