Fox has announced the latest release dates for two of upcoming DreamWorks...
Posts from category "Licensing"
Activision Inc. has been awarded Entertainment Licensee of the Year in the Hard Goods category by the International Licensing Industry Merchandisers’ Association (LIMA). The award is in recognition for Activision’s Spider-Man video game based on the blockbuster Columbia Pictures/Marvel Studios film. Lori Plager, Sr. director of licensing for Activision, accepted [...]
Commonwealth Toy and Novelty has been named U.S. licensee for plush toys based on the award-winning, internationally distributed pre-school TV property Tiny Planets. Initial products will focus on the show’s central characters, Bing and Bong, who travel their universe on a furry white sofa. The company anticipates a marketing launch [...]
At the Licensing 2003 Int’l Show in New York, Peak Ent. Holdings Inc. launched the North American phase of its Monster in My Pocket licensing franchise by selecting Mainframe Ent. Inc. to produce a television series based on the property. The North American push follows the multi-million dollar rollout in [...]
Disney’s latest animated superstar Kim Possible is always successful in whatever mission she takes on. That’s why Disney is confident that the property will be a big merchandising hit at Wal-Mart stores nationwide beginning July 2003. Disney’s Kim Possible follows the comedic action-adventures of a typical high school girl who, [...]
Just in time for the debut of the new Duck Dodgers series on Cartoon Network (August), Warner Bros. announces that Marvin the Martian and Daffy Duck will be showcased on the official first Space Launch Squadron’s patches for two NASA Mars Exploration Rover Missions this summer. Acting as the defining [...]
As the latest Disney/Pixar feature Finding Nemo splashes onto screens this Friday, Kids will be fishing for their favorite characters from the film in Happy Meals at participating McDonald’s fast food restaurants. Eight colorful characters that squirt water and light up or make noises when touched will be featured in [...]
It looks like all those Finding Nemo glow-in-the-dark toys are going to be looking for a new home soon. The Walt Disney Co. announced that it will be closing more than 100 of its Disney Store outlets during the next six months. According to the Los Angeles Times, the executives [...]
Hasbro Inc. doesn’t think Kellogg’s latest cereal promtion is so grrrrrrrrrreat. The Associated Press reports that the toy maker has filed a federal trademark lawsuit claiming that a Finding Nemo card game featured on the back of boxes of Frosted Flakes too closely resembles Hasbro’s own Memory game. Each cereal [...]
He’s yellow, he’s square, he’s Nickelodeon’s top toon star and he’s going to help you become the next American idol – at least in your own living room – as Coconut Creek, Fla.-based company The Singing Machine introduces its new SpongeBob SquarePants home karaoke machine. The SpongeBob karaoke machine allows [...]
As the award-winning preschool show Jay Jay The Jet Plane celebrates its second PBS birthday, Porchlight Entertainment is launching a big licensing and branding campaign for the property. PorchLight will launch an image advertising campaign for Jay Jay that will appear in multiple retail-focused publications over the next six months. [...]