Emerson SpongeBob Consumer Electronics

In addition to gracing movie theaters with his absorbing presence this holiday season, SpongeBob SquarePants is also occupying shelf space in the electronics departments of major retailers. ... Continue Reading →

Mattel, Disney Ask: Scene It?

Mattel’s popular DVD-based trivia game, Scene It?, just got a bit more animated. Just in time for the holidays, the company has introduced a version devoted exclusively to Disney ... Continue Reading →

Scholastic, Cartoon Network Ink Publishing Deal

Children’s book publisher Scholastic has signed on to be the exclusive U.S. publisher of books based on four new original series from Cartoon Network. The new deal expands an ... Continue Reading →

The Incredibles Goes Mobile

As the highly anticipated Disney/Pixar animated feature, The Incredibles, nears its Nov. 5 release, the Walt Disney Co. is offering fans in the U.S. and abroad an array of wireless ... Continue Reading →

Nick Close to Granting Master Games License

Herb Scannell, president of Nickelodeon Networks issued a statement today saying that Nickelodeon is working closely with several parties and is in the final stages of licensing rights ... Continue Reading →

Dragon Flies under Big Tent Ent.

Cite Amerique, Scopas Medien and Image Plus have appointed New York-based integrated marketing agency, Big Tent Ent., as its marketing and licensing agent for the new preschool series ... Continue Reading →

Playmates Gets Kong Toy Deal

Playmates Toys Inc., the U.S. subsidiary of Playmates Holdings Ltd., has been appointed master toy licensee for Universal Pictures’ upcoming remake of the 1933 monster classic, ... Continue Reading →

Fairly Oddparents Product Line In The U.K.

Nelvana’s animated series, The Fairly OddParents, which has achieved ratings success on BBC and Nickelodeon, will come to U.K. retail shelves with the rollout of its 2004/2005 ... Continue Reading →

Hasbro Celebrates Transformers 20th

Thousands of Transformers fans from all over the world will converge on the Chicago area this weekend to celebrate the 20th anniversary of the Transformers toy line and animated property. ... Continue Reading →

BRATZ Maker Named Entrepreneur of the Year

MGA Ent.’s BRATZ line of fashion dolls for girls burst onto the scene in 2001, giving Barbie a run for her money and sparking the interest of Twentieth Century Fox, which plans ... Continue Reading →