Just in time for the Memorial weekend, fanboy favorite Bryan Singer announced...
Posts from category "Licensing"
Not content just to be a niche Goth-rocker and film director, Rob Zombie is out to conquer new formats. In a deal with MVCreations and CrossGen Entertainment, Zombie is launching the horror-based comic book series Rob Zombie’s Spook Show International. The first issue, due out just in time for Halloween [...]
To promote today’s release of Spy Kids 3-D: Game Over, Dimension Films and McDonald’s are teaming up to bring the fun and excitement to kids with a side of burgers and fries. Participating restaurants are throwing in action figures, 3D glasses and 3D comic books with the purchase of Happy [...]
As Disney icon Mickey Mouse gets set to celebrate his 75th birthday, Disney is rolling out a merchandising campaign centered on getting that unmistakable set of ears on sales racks, postage stamps, video shelves and comic racks worldwide. According to an article in the Los Angeles Times, former Nike exec. [...]
Simon & Schuster children’s publishing shingle Simon Spotlight and Scholastic will each publish a line of books based on HIT Ent.’s new animated preschool series Rubbadubbers. Simon will put out novelty and storybook formats while Scholastic will focus coloring and activity books. The companies are coordinating sales and marketing efforts. [...]
It has been 20 years since the "robots in disguise" burst onto the scene. Now fans of the popular Transformers toy line and animated series can relive the fun with the first-ever Transformers polystone statue line from Palisades Toys. The products will be unveiled during "Previews’ night at this year’s [...]
Picnic basket snatcher Yogi Bear would be thrilled to find himself in a grocery store, and that’s exactly where he’ll be seen this summer as Boomerang teams up with Sunkist Growers, Del Monte Fresh Produce and the National Watermelon Promotion Board for a promotion dubbed “The Wacky Days of Summer.” [...]
Dodge and Disney joined forces for promotional purposes in 2002 with the release of Disney/Pixar’s Monsters, Inc. Now the entities are teaming up again to celebrate the 20th anniversary of the Dodge Caravan and the Oct. 7 release of The Lion King: Special Edition DVD. As with the Monsters, Inc. [...]
German entity EM.TV & Merchandising AG has signed a three-year home entertainment license agreement with Universal Family Ent. (UFE) that will see the latter distributing properties from the EM.TV and Junior.TV libraries on DVD, VHS and CD. The contract volume is reported to be in the lower single-digit million Euro [...]
SEGA’s popular Sonic The Hedgehog and Super Monkey Ball characters have a few new games out, but you won’t find them at your local video game retailer. The little hand-held electronic games are showing up in McDonald’s Happy Meals and will be available though July 24 at participating restaurants. The [...]
DC Comic’s Justice League animated TV series on Cartoon Network is featured for the first time on trading cards. Inkworks has begun releasing a set of 81 cards showcasing popular DC superheroes like Superman, Batman, Wonder Woman, The Flash, Hawkgirl, Green Lantern and Martian Manhunter. In addition to the base [...]