Disney Channel Provides New...
Mickey Mouse is ready for his major comeback. On Friday, June 28 at 8:30 p.m.,...
Posts from category "Licensing"
Cartoon Network Races with Game Factory
Through a major international publishing agreement with Cartoon Network, The Game Factory will develop and market a new racing video game based on popular animated shows. Scheduled for release on Nintendo DS and Sony PlayStation 2 across Europe and the U.S. during the 2006 holiday season, The title will feature [...]
Look Out, Bratz, Here Come Fashion Angels
Following the lead of Mattel’s Barbie and MGA’s Bratz, The Bead Shop’s tween girls’ lifestyle brand, Fashion Angels, is headed to the screen. The Bead Shop has teamed with TripleTake Media and Surprise Bag Inc. to co-develop and produce live-action and animated projects for television, film, DVD, digital mobile content [...]
A Few Thoughts on Brand Licensing
Compiled by Sarah Gurman If you happen to be in London this week, you’ll meet all kinds of animation consumer and licensing professionals at the Brand Licensing Show (Oct 25, 26). Based in the city’s Earls Court, the show features 150 exhibitors and close to 5,500 manufacturers and brand outfits. [...]
JAKKS Pacific Taps DreamWorks Toons for TV Games
Through a licensing agreement with DreamWorks Animation, JAKKS Pacific Inc. will produce multiple plug-and-play video games based on the hit animated feature films Shrek, Shark Tale, Over the Hedge and Madagascar. As with previous TV Games releases, the DreamWorks titles will come loaded on hand-held controllers that plug directly into [...]
MTV Networks Sprints to Mobile
Viacom’s MTV Networks has signed a deal with wireless carrier Sprint to bring the broadcast entity’s brands and programming direct to Sprint PCS customers on their multimedia phones. Beginning in October, Sprint expects to offer access to exclusive programming and other short content from such outlets as Nickelodeon, Comedy Central, [...]
DreamWorks Deal Grrrrreat for Kellogg
Daily Variety reports that DreamWorks Animation and cereal juggernaut Kellogg Co. have entered into an exclusive, multi-year deal that will see characters from upcoming DreamWorks theatrical and home-video toon releases show up in commercials and on boxes at breakfast tables. Kellogg will help promote DreamWorks projects with packaging for cereals, [...]
U.K. Deals for Wallace & Gromit
It seems you can’t go anywhere in the U.K. this fall without running into Wallace and Gromit. Aardman Animations has secured a raft of brand partnerships and licensing deals for its upcoming feature film, Wallace & Gromit: Curse of the Were-Rabbit. The film is slated for a Blighty release on [...]
Verizon Snares Disney Programming
Verizon Communications will make Disney Channel programming part of its new video service via a long-term agreement with the Magic Kingdom. Dubbed Fios, Verizon’s high-speed, fiber-optic content delivery system is being tested in Keller, Texas, and is slated for availability in 3 million homes this year. Fios is Verison’s stab [...]
Muffin the Mule Comics in Peak’s Future
Peak Ent. has licensed the recently revived British cartoon classic, Muffin the Mule, to Future Publishing for a line of comic books slated to hit U.K. newsstands in October. Future will distribute an estimated 100,000 copies with a cover-mounted promotional Muffin the Mule toy every three weeks for a two-year [...]
Earthworks Moves to 64 Zoo Lane
International animation producer Millimages has selected Earthworks Ent. to represent the U.S. merchandise licensing and publishing rights for its popular animated TV series, 64 Zoo Lane. Earthworks markets entertainment properties across all areas of commercial licensing, including TV and home video, toys, video games, music, books, leisure and play items, [...]
Adobe’s Creative Cloud...
Adobe announced that a major update to Adobe Creative, the company’s flagship...
‘Kung Fu Panda 3'...
Production on DreamWorks Animation’s late-2015 release Kung Fu Panda 3...
