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Cartoon Net Plays with KellyToy

Tuesday, November 13, 2007
By: Ryan Ball

Cartoon Network Enterprises has signed with KellyToy USA to create plush, sporting goods and novelty items based on the network’s portfolio of hit animated properties. The products will be distributed to amusement park game redemption centers, amusement shops and amusement cranes throughout North America in the spring of 2008.

Announced today at the IAPPA Attractions Expo 2007 in Orlando, the multi-brand deal marks Cartoon Network Enterprises’ first foray into the amusement park distribution channel. The product line will include toys based on the hit shows Ben 10, Foster’s Home for Imaginary Friends, The Grim Adventures of Bill & Mandy, Camp Lazlo, My Gym Partner is a Monkey, The Powerpuff Girls and Ed, Edd and Eddy.

Founded in 1986, KellyToy is a family-run business with office, showroom and design facilities in Los Angeles, New York, Hong Kong and London.

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